I came from absolutely nothing. I wanted to be a star, so I dressed like one.

I wanted to be a star and so designed my own life with the philosophy, ‘TOO MUCH IS NOT ENOUGH’!! 

I believe if you dress like a star, you will be a star.

I am not like other designers. I do not design my collection based on fashion trends or color predictions. I design my collections based on what I personally would want to wear, and what my customers will think is new, and find totally irresistible.

My designs are timeless.  A good designer should always do what they believe in, and not what anyone else dictates. I love reading what’s ‘in’ and what’s ‘out’, as whatever is ‘in’ now, was ‘out’ 3 months ago. I stick to what I do best – making women happy with my shoes and bags - and I never, ever follow the crowd. Why should I? I never have. There is only one trend I follow - timeless glamour.

Women today want to be sexy and comfortable. These two things do not have to be mutually exclusive. My new mantra is ‘sexy casual’. Gorgeous mid heels that are comfortable and sexy and that have nothing to do with fashion. I design for the real woman, those women who buy what they like, and not necessarily what they need. No one needs a Beverly Feldman shoe or handbag, unless they just want to be happy, joyous and have all their girlfriends envy them.

My designs are more like legal mood elevators than ordinary footwear and bags. They represent the singular strength and vision of a woman designing for other women.

I let my imagination loose to create what does not exist. I think women should be attractive at all times. If my designs fulfill that mission, and my customers are happy, then I consider my self very successful.